American Standard's showerhead lineup is organized by efficiency tier and spray technology, with WaterSense certification as the dividing line between standard and premium models. The brand's strongest positioning is in the value-efficiency segment -- WaterSense performance at competitive prices.
FloWise 1660 series -- WaterSense value leader
The American Standard FloWise (model 1660.xxx) is a WaterSense-certified 1.8 GPM showerhead with 5 spray settings: full-body, massage, wide, mist, and rinse. The 1.8 GPM flow rate meets WaterSense requirements (below 2.0 GPM) while the full-body setting covers the complete spray face area -- minimizing the sparse coverage feel common on low-flow budget showerheads. At $30-$60 at Home Depot and Lowe's, the FloWise is the default recommendation for buyers in restricted-flow states or those seeking to reduce hot water consumption. Available in Chrome and Brushed Nickel.
Spectra eTouch -- touch-activated settings
The American Standard Spectra eTouch (2064.xxx) is a fixed showerhead with four spray settings that cycle through by tapping the face -- no collar rotation or lever operation. The touch-cycle feature is useful for users with limited hand strength or dexterity. The eTouch mechanism is battery-free -- it uses a piezoelectric mechanism triggered by the tap that requires no power source. At $80-$130, the Spectra eTouch is the correct choice for elder-care or accessibility-focused bathrooms where standard spray setting controls are difficult to operate.
Delancey -- traditional styling
The American Standard Delancey series is a traditional round-profile showerhead in multiple finishes (Chrome, Brushed Nickel, Oil Rubbed Bronze) for bathrooms with classic or transitional aesthetics. Flow rate: 2.5 GPM standard, 1.75 GPM California version. Single-spray function. The Delancey's value is design coordination with American Standard Delancey faucets and bath fixtures rather than spray technology innovation. MSRP $45-$80.
Moments rain head -- large-format coverage
American Standard's Moments showerhead (9035.xxx) is an 8-inch round rain head with 2.5 GPM delivery for open shower enclosures. Standard 1/2-inch NPT connection compatible with US ceiling and wall arms. The Moments is for renovation projects adding an overhead rain experience -- it requires adequate arm height and clearance. MSRP $100-$180.